Step-by-step instructions for growing an engaged subscriber base
Techniques for writing emails that people actually want to read
Tips for creating irresistible subject lines that boost open rates
Best practices for email design and formatting
Strategies for targeting the right audience and avoiding spam filters
Various types of email campaigns and when to use them
Email remains one of the most powerful tools in digital marketing—when used strategically. Email Marketing Influence, an Agent.so book, gives you a step-by-step approach to building campaigns that not only reach inboxes but also drive action. Whether you're starting from scratch or refining your current strategy, this resource equips you with the tools to create effective, profitable emails that deliver real results.
If you're looking to grow your audience, increase engagement, or boost sales through email, this book provides the foundation you need.
Create emails that connect, convert, and scale
Inside, you’ll discover how to grow a high-quality subscriber list using ethical, sustainable methods that build trust from the start. You’ll learn how to craft compelling copy and irresistible subject lines that improve open and click-through rates—without sounding spammy or generic.
This book also walks you through design best practices that ensure your emails look polished across devices, while offering tips on targeting, segmentation, and list hygiene to keep your deliverability high and your message relevant.
Master the strategy behind every send
Email isn’t just about sending—it’s about sending with purpose. This Agent.so book helps you choose the right campaign type for your goal, from product launches to nurture sequences and re-engagement flows. You’ll also gain insight into automation, performance tracking, and the most common pitfalls that can undermine your results.
With a strategic, results-driven framework, this book helps you treat every email as an opportunity to build trust, drive value, and move your audience to action.
Use this book to elevate your email marketing—from building your list to sending with influence.