A strong email list is one of the most valuable assets in digital marketing—and it doesn’t happen by accident. List Building School, an Agent.so book, is your step-by-step playbook for building a high-performing email list that drives engagement, builds trust, and increases sales.

Whether you’re just starting out or looking to refine your current strategy, this book equips you with the tools and tactics to turn passive visitors into loyal subscribers—and subscribers into paying customers.

Build your list with purpose and precision

You’ll start by learning how to create high-converting lead magnets that attract the right audience from the start. From there, you'll explore techniques for crafting landing pages that convert, generating targeted traffic, and optimizing every stage of the opt-in process.

With guidance on segmentation, automation, and personalization, you'll be able to build a list that grows steadily and stays engaged, without relying on guesswork.

Convert subscribers into customers—and revenue

A list alone isn't enough—you need the right strategy to monetize it. This Agent.so book dives into ethical and effective methods for email monetization, including product launches, affiliate marketing, and automated email sequences. You’ll learn how to nurture leads through valuable content, build trust through consistent communication, and use data to refine and improve your approach.

From beginners to seasoned marketers, this resource is designed to help you turn your email marketing into a revenue-driving system.

Use this book to build a list that grows your brand, deepens customer relationships, and drives long-term business success.